upworthy

1980s nostalgia

@asliceofhistory/Twitter
1989 video brings back strong memories for Gen Xers who came of age in the '80s.

Hey, remember the eighties?! Specifically, 1989, a year that some say was among the best, or at least the most memorable, ever: It was the year we saw violence in Tiananmen Square but also the dismantling of the Berlin Wall. The year we got Meg Ryan in "When Harry Met Sally" and Michael Keaton in Tim Burton's "Batman." The year "Seinfeld" and "The Simpsons" debuted on TV, with no clue as to how successful they would become. The year that gave us New Kids on the Block and Paula Abdul while Madonna and Janet Jackson were enjoying their heyday. It, coincidentally, is also the year the great Taylor Swift was born.

The jeans were pegged, the shoulders were padded and the hair was feathered and huge. It was 1989—the peak of Gen X youth coming of age. A viral video of a group of high school students sitting at their desks in 1989—undoubtedly filmed by some geeky kid in the AV club who probably went on to found an internet startup—has gone viral across social media, tapping straight into Gen X's memory banks. For those of us who were in high school at the time, it's like hopping into a time machine.

It's so wild to think that the kids in this video are in their fifties today.

The show "Stranger Things" has given young folks of today a pretty good glimpse of that era, but if you want to see exactly what the late '80s looked like for real, here it is:

Oh so many mullets. And the Skid Row soundtrack is just the icing on this nostalgia cake. (Hair band power ballads were ubiquitous, kids.)

I swear I went to high school with every person in this video. Like, I couldn't have scripted a more perfect representation of my classmates (which is funny considering that this video came from Paramus High School in New Jersey and I went to high school on the opposite side of the country).

Comments have poured in on Reddit from both Gen Xers who lived through this era and those who have questions.

high school, 1980s, eighties, 1989, gen x, nostalgiaThe hair!Giphy

First, the confirmations:

"Can confirm. I was a freshman that year, and not only did everyone look exactly like this (Metallica shirt included), I also looked like this. 😱😅"

"I graduated in ‘89, and while I didn’t go to this school, I know every person in this room."

"It's like I can virtually smell the AquaNet and WhiteRain hairspray from here...."

"I remember every time you went to the bathroom you were hit with a wall of hairspray and when the wind blew you looked like you had wings."

These were not isolated trends. A video yearbook from Jericho High School in New York confirms it — the eighties were everywhere!


- YouTubewww.youtube.com

Then the observations about how differently we responded to cameras back then.

"Also look how uncomfortable our generation was in front of the camera! I mean I still am! To see kids now immediately pose as soon as a phone is pointed at them is insanity to me 🤣"

"Born in 84 and growing up in the late 80’s and 90’s, it’s hard to explain to younger people that video cameras weren’t everywhere and you didn’t count on seeing yourself in what was being filmed. You just smiled and went on with your life."

Which, of course, led to some inevitable "ah the good old days" laments. When this video was captured, we were still a good decade or so away from mass popularity of cell phones, cable television, and every house having the Internet. Can you believe it? What did these kids do all day?!

"Life was better before the Internet. There, I said it."

"Not a single cell phone to be seen. Oh the freedom."

"It's so nice to be reminded what life was like before cell phones absorbed and isolated social gatherings."

It was a different time, alright. And not everything was 100% for the better:

"My freshman year of high school there was a huge uproar when, on the first day's assembly, admin informed everyone that the smoking lounge for students would indeed be closed permanently."

Probably for the best that we left things like smoking lounges for students or playing real fast and loose with seatbelts in the past.


nintendo, 1980s, eighties, 1983, 1989, kids, nostalgiaThe Nintendo Entertainment System came out in 1983 Photo by Wesley Tingey on Unsplash

But perhaps the most common response was how old those teens looked.

"Why do they all look like they're in their 30's?"

"Everyone in this video is simultaneously 17 and 49 years old."

"Now we know why they always use 30 y/o actors in high school movies."

As some people pointed out, there is an explanation for why they look old to us. It has more to do with how we interpret the fashion than how old they actually look. Outdated styles and aesthetics trick our psychology into dating photos and people, making them appear older than they are.

Ah, what a fun little trip down memory lane for those of us who lived it. Was it a better time, or a time we'd rather forget? It all depends on what your own experience was, but in any case, it's hard not to look back and smile at what was certainly a simpler era. (Let's just all agree to never bring back those hairstyles, though, k?)

This article originally appeared three years ago.

via Amazon

One of the most iconic Trapper Keeper designs.

E. Bryant Crutchfield died in Marietta, Georgia, on August 21 at the age of 85. His son told The New York Times his cause of death was bone cancer. Crutchfield will forever be known for creating an invention that helped kids in the ’80s and early ’90s show off their personalities while keeping their schoolwork in order.

In 1978, according to a profile by Mental Floss, he invented Gen X’s most iconic back-to-school must-have, the Trapper Keeper.

The Trapper Keeper consisted of two parts. The Trapper, a folder with angled pockets to hold your papers and the Keeper, a notebook that holds multiple Trappers. Together, secured by a strip of Velcro and adorned with a radical graphic on the front, they made up the iconic Trapper Keeper.


The idea for the Trapper Keeper came out of a brainstorming session with Crutchfield’s team where they pondered “How to make a binder like a pet,” “How to get a double purchase” and “How to have a knapsack file drawer.” Incredibly, the Trapper Keeper was the answer to all three questions.

One of the main selling points of the Trapper Keeper was the amazing graphics on the front cover. They allowed students to show off their personalities whether they bought one featuring puppies, a Hawaiian sunset, neon ’80s graphics, horses, animal print or a red Lamborghini.

If you changed your mind after buying one, no problem. The Trapper Keeper’s plastic binding usually broke by the end of the school year so your parents would have to buy you a new one in the fall.

Trapper Keepers lost their popularity in the mid ’90s after the internet meant kids carried fewer pieces of paper. So why are they such an important part of Gen X’s childhood?

“It was fun to be able to show your personality through the binder that you had,” Peter Bartlett, former director of product innovation at ACCO Brands, told Mental Floss. “You don’t really remember a notebook or the pens and pencils you used. But maybe you remember your [Trapper Keeper].”

The great thing is, just in time for back-to-school, you can get a retro Trapper Keeper with awesome ’80s designs delivered the next day (in some cases) from Amazon. They’re a fun back-to-school gift to show the students in your family how cool it was to go to school in the ’80s and ’90s with a Trapper Keeper.

Classic '80s Geometric Shapes 1" Binder was $16.99, now just $10.87

(Next day delivery available through Prime.)

This Trapper Keeper epitomizes everything ’80s. For some reason, the default design in that era was geometrical shapes laid on top of a grid. Kids back then had to be sure to write their name in this particular design because everyone had it.

Order yours now >>

Classic '80s Animal Print 1" Binder was $16.99, now just $10.87

(Next-day delivery available through Prime.)

Ever wanted to carry a Trapper Keeper to school that looks like it was modeled after David Lee Roth from Van Halen’s tights? This is for you, my gnarly friend.

Order yours now >>

Classic '80s Palm Trees at Sunset 1" Binder was $16.99, now just $13.75

(Next-day delivery available through Prime.)

This Trapper Keeper features a graphic that perfectly encapsulates the ’80s dream. It’s what you see after you spent all day in a halfpipe or just got out of the water after a long day of surfing.

Order yours now >>

Classic '80s Laser Beam Sunset 1" Binder 24.59

This Trapper Keeper puts one in the mindset of the average person in 1984. Yes, they had their sights on a beautiful sunset. But they were also completely consumed by laser beams, neon and geometric grids.

Order yours now >>

Classic '80s Funky-Looking 1" Binder $10.90

This Trapper Keeper may be retro, but it's clear that even in 1982 this wasn’t cool. Yes, it has checker print, which was always radical. However, the streak of Andy Warhol pink mixed with the clown-dog prints is a little extreme even for an era defined by excess.

Order yours now >>

Upworthy may earn a portion of proceeds from the sales of these items

Can you name these ABC stars from the 1980s?

Ah, the '80s. It was a totally tubular time for television—the sitcom still reigned supreme, dominating the time slots. In 1980, watching TV was an event—there was no DVR, no streaming. Heck, everything went off the air in the middle of the night and there weren't even infomercials for life insurance or compilation CDs (there weren't even really CDs yet!). As fall approached and the new TV season started, networks would go all out in their promotion. ABC wasn't yet the network behemoth it is now, but it was pretty close. It had some incredibly popular shows in 1980, including the whole "Happy Days" universe.



Ahead of the fall season, the station created a series of promotional videos that were used to entice people to come back and watch TV after the summer hiatus. They were so extra and over the top, but it makes sense if you remember the fact that they're promotional tools. This one from the 1980 "You and me and ABC" campaign features the network's top stars in a very of-the-moment-style dance party setting. See how many stars you can recognize.

1980 ABC PROMO You and Me!

The video has been making the rounds on Twitter, and everyone is playing the game "spot the network star." It's actually quite fun. In this one, I spotted Penny Marshall and Cindy Williams from "Laverne & Shirley," Joyce DeWitt from "Three's Company," Hal Linden from "Barney Miller," Tom Bosley and Al Molinaro from "Happy Days," Roscoe Lee Browne from "Soap" and Robert Guillaume from "Benson," among others. People on Twitter are absolutely losing their minds over how attractive Henry Winkler (still in his Fonzie days) looks with a beard. It actually took me a minute to recognize him!

There's another, longer promo video from the same season that's even more hilarious than the first one. In it, a series of ABC stars show up in a random town to paint a mural on a building to tell everyone to watch ABC that fall. Again, see which stars you can spot.

You & Me and ABC promo 1980

"STUNNING ABC promo that will never be equaled...The emotion, the tight editing, and all those ABC stars...One of a kind!" one comment on the video reads.

In a LinkedIn post from 2018, John Knox, a brand manager, tried to give some insight into why the network would put so much money into promos like these. "I strongly believe that these worked on the same premise that jingles do," he explained. "Ear-worms are damn good marketing - always. These ear-worms happened to combine visuals of fleeting glances of celebrities you know."

They don't make promos like this anymore, and it's kind of a shame. But thanks to the internet, these will live forever.