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3 months ago, the FDA yelled at Kim Kardashian — and revealed a much bigger problem.

Kim Kardashian, former breaker of the Internet and star of "That Show You Watch on the Treadmill," is pregnant.

But will she get her baby body back??? AMERICA NEEDS TO KNOW!!!


Unfortunately, pregnancy hasn't been all baby bump, push present, and smooth sailing for the reality star. Like most expectant mothers, Kardashian has suffered from occasional, painful bouts of morning sickness.

Fortunately, unlike most of her pregnant cohort, Kardashian was able to take that suffering, grab it by the collar, and monetize the ever-loving bejeezus out of it.


For those who hate squinting, that's Kardashian singing the praises of a morning sickness drug called Diclegis.

Just, you know, giving it some completely spontaneous love on social media. Like normal people do. For their 37 million friends. A genuine, heartfelt, totally-not-secretly-highly-compensated-stealth-endorsement from your bud, who definitely has real actual personal experience using the product in question.

Who wouldn't believe her?

The U.S. Food and Drug Administration, for one.

An FDA official, seen here making sure some lettuce isn't a deadly biohazard. Photo by the FDA.

Turns out, Kardashian's post was, in fact, a paid advertisement. (I know. Try to remain calm.) Not only was it a paid advertisement, but it was a paid advertisement that left out some pretty crucial information about some of the drug's pretty nasty potential side effects.

Because of the vast reach of Kardashian's Instagram feed, the agency was compelled to issue a response — and it was an ornery one:

"The social media post is false or misleading in that it presents efficacy claims for DICLEGIS, but fails to communicate any risk information associated with its use and it omits material facts. Thus, the social media post misbrands DICLEGIS within the meaning of the Federal Food, Drug, and Cosmetic Act (FD&C Act) and makes its distribution violative. ... These violations are concerning from a public health perspective because they suggest that DICLEGIS is safer than has been demonstrated."

Two things should be immediately clear from the FDA statement.

1. It would make amazing Adele lyrics...

"Amazing."

And...

2. Taking medical advice from a reality TV star is a terrible idea.

Unfortunately, Kim Kardashian is just the tip of the iceberg...

Prescription drug ads in general — even ones that do get their facts right — are kind of the worst.

Abilify has been great for my anxiet ... AAAGGHH A SENTIENT BATHROBE IS FOLLOWING ME AAAAGGHH! Photo by Raza Syed, used with permission.

If you watch any TV at all, chances are you've seen at least a bajillion-and-a-half commercials urging you to "talk to your doctor" about Nexium, Cialis, Novorex, Fontainebleau, Prospector Pete's Tooth Caulk, or what have you if you experience any number of vague, over-broad symptoms.

Sneezing? Talk to your doctor about oxycodone. Photo via iStock.

And sure, you could demand your doctor write you this or that prescription. And they'd probably smile and nod. Most likely, they'd try to gently talk you down. But there's a chance they would just decide it's not worth the trouble and give you what you wanteven if it's a drug you don't actually need. And that's where the problem lies.

Asking a professional to disregard their hard-won expertise on the advice of a commercial is kind of ridiculous when you think about it.

How ridiculous? Just ... imagine any of the following scenarios:

"Donating to earthquake relief in Haiti? Talk to your charity about sending your cash to Sweden instead."

"Claiming a deduction for that charitable gift you just made? Talk to your accountant about turning it into a home mortgage interest deduction!"

"And speaking of home, why does your home have to be made of bricks and mortar? Talk to your builder about graham crackers and strawberry cream cheese."

Sturdy as a rock! Photo by rcstanley/Flickr.

That's what drug ads are trying to get you to do.

Doctors aren't perfect, of course. They're human, and they do get things wrong from time to time. But drug commercials are essentially hoping you'll go to your physician and say, "Sure, you've got professional integrity, six years of graduate school, and took an oath to do no harm, but what about this 30-second B-roll of women in bathtubs voiced by the third lead actor from 'Suits' that I just saw? How does that stack up?"

They're trying to Kardashian you.

Not only are these ads often misleading, they also help drive up the price of drugs.

It's no secret that Americans like things bigger and better.

A "small" in America.

Our towels are plusher. Our French fries are more fried. Our hats are larger.

And our drugs are the most expensive in the world — often double the price of what they are in other similarly wealthy countries.

The United States is one of only two countries in the world that allow direct-to-consumer drug ads — and we pay extra for medicine because of it.

New Zealand is the other. Obviously, there's worse company we could be in. Photo by thinboyfatter/Flickr.

Turn on British TV, and you won't see Benedict Cumberbatch striding purposely across a cricket pitch, saying, "Pardon me, sir, but if it's not terribly much of a bother, would you mind inquiring with your physician about Crumpetrex?" Watch television in Germany, and no one will urge you to "ASKEN ZE DOCTOR FIR SCHNITZELGRAZ!"

We are the only suckers who get those ads shoved in our faces. (New Zealanders do too, but they get hobbits in exchange.)

And pharmaceutical companies go buck-wild on these ads ... spending $20 billion over the past five years.

That cost gets passed on to sick people (and to people who pester their dermatologist until she throws up her hands and signs over a prescription for Cialis so she can move on to her next wart-freezing already).

Regardless of our reasons for needing a medication, that's not a cost we should be paying.

Like Kim Kardashian's Instagram feed, drug commercials serve pretty much no practical purpose — and there's no reason they couldn't quietly disappear forever.

Serious doctors mean business. Photo via iStock.

That's what the American Medical Association — the largest professional organization of physicians in the United States — wants, which is why it voted to call for a ban on the ads last week.

"Today's vote in support of an advertising ban reflects concerns among physicians about the negative impact of commercially driven promotions and the role that marketing costs play in fueling escalating drug prices," Dr. Patrice Harris, a member of the AMA board, told the Chicago Tribune. (Come on, Adele, are you seeing this? So much gold here!)

That's a great first step. But there's still more that could be done.

Unfortunately, the AMA vote doesn't address subtle social media ads like Kardashian's, which could lead pharmaceutical companies to simply shift their ad dollars toward efforts on platforms like Facebook and Instagram. (And let's be honest, who among us wouldn't share a Facebook-optimized George Takei meme featuring dancing arthritic cats, sponsored by Celebrex?)

Meow to your doc ... purrrrr about Celebrex! Photo via iStock.

It also doesn't address direct-to-physician marketing, in which drug companies use sales representatives to tout the benefits of their medications to doctors in person, which accounts for a huge portion of pharmaceutical industry spending — in addition to just being generally kind of shady. ("Funny, my doctor prescribed me the exact same medication that was featured on that nifty pen in his office!)

If we really want our drugs to pull even price-wise with the Canadas and Norways of the world, a federal law that calls for transparency, competition, and fair pricing needs to be passed and enforced.

As for Kim Kardashian? She ultimately made good on her endorsement deal...

...and satisfied the FDA in the process.

#CorrectiveAd I guess you saw the attention my last #morningsickness post received. The FDA has told Duchesnay, Inc., that my last post about Diclegis (doxylamine succinate and pyridoxine HCl) was incomplete because it did not include any risk information or important limitations of use for Diclegis. A link to this information accompanied the post, but this didn't meet FDA requirements. So, I'm re-posting and sharing this important information about Diclegis. For US Residents Only. Diclegis is a prescription medicine used to treat nausea and vomiting of pregnancy in women who have not improved with change in diet or other non-medicine treatments. Limitation of Use: Diclegis has not been studied in women with hyperemesis gravidarum. Important Safety Information Do not take Diclegis if you are allergic to doxylamine succinate, other ethanolamine derivative antihistamines, pyridoxine hydrochloride or any of the ingredients in Diclegis. You should also not take Diclegis in combination with medicines called monoamine oxidase inhibitors (MAOIs), as these medicines can intensify and prolong the adverse CNS effects of Diclegis. The most common side effect of Diclegis is drowsiness. Do not drive, operate heavy machinery, or other activities that need your full attention unless your healthcare provider says that you may do so. Do not drink alcohol, or take other central nervous system depressants such as cough and cold medicines, certain pain medicines, and medicines that help you sleep while you take Diclegis. Severe drowsiness can happen or become worse causing falls or accidents. Tell your healthcare provider about all of your medical conditions, including if you are breastfeeding or plan to breastfeed. Diclegis can pass into your breast milk and may harm your baby. You should not breastfeed while using Diclegis. Additional safety information can be found at www.DiclegisImportantSafetyinfo.com or www.Diclegis.com. Duchesnay USA encourages you to report negative side effects of prescription drugs to the FDA. Visit www.fda.gov/medwatch or call 1-800-FDA-1088.
A photo posted by Kim Kardashian West (@kimkardashian) on


Maybe not ... quite as catchy. But ... progress?

Joy

5 ways people are going "All In" this week

From the silly to the sentimental, there are so many ways people like to go “all in” on something. Here are our five favorite examples this week.

5 ways people are going "All In" this week
5 ways people are going "All In" this week
5 ways people are going "All In" this week
True

When you hear the words “all in,” what do you think? You might think of getting groovy at a nursing home, a french bulldog having a total breakdown in the drive-thru, or maybe even a snack bar company promoting self care. Whatever you picture, the idea is the same: Going “all in” means doing something with total commitment—literally giving it your “all” and going completely over the top. No second guessing, no holding back—just full-throttle enthusiasm with some creativity and flair thrown in. That’s how we get those viral internet moments we can’t stop watching.


This DWTS dance trend 

If you’ve been watching TV or on the internet this week, you might have seen the viral dance move Dylan Efron and Daniella Karagach performed while on Dancing With The Stars (DWTS) last week. The one particular move, where Dylan holds Daniella as she does a mid-air horizontal walk, is going viral with over 8k videos using the sound. Some of my personal favorites include a mom and her baby, two girls or a girl and her cat, proving this dance trend is truly for anyone to try.

All In on Fiber

Speaking of trends, there’s one that really is about going “all in”, it’s called #fibermaxxing. After years of protein being the biggest nutrition trend, it looks like fiber might be taking over. For good reason too, while protein can cause issues with digestion, fiber can lead to better digestion, blood sugar management, weight control and reduced disease risk. Our friends at All In made a video explaining the #fibermaxxing trend. Each All In bar has 6 to 7 grams of fiber , plus they are delicious. Don't take our word for it, though: Click here to try it yourself (for free).

This child's long hair

This creator went all in… on pranking the audience. I don’t want to give away the contents of this video, but let’s just say it’s creative- and it made me quite literally laugh out loud. There are a lot of "momfluencers" out there who make content that uses their children, and as relatable and heartfelt as it is, sometimes a little satire break is worth appreciating.

Two entrepreneurs getting down to business


Lots of people dabble in entrepreneurship. These two went "all in" on helping others learn it. After four years of interviews with CEOs , research, edits, and a Penguin Random House book deal (yes, seriously), their book, Down to Business, has made its way into classrooms and libraries around the world. Now they are teaching other kids that age is not a barrier to entry in entrepreneurship; the earlier you start, the further you can go—and an entrepreneurial mindset will serve you no matter what you do in life.

Bridesmaids who went all in

Last on our list; two bridesmaids who committed to the bit. These ladies went “all in” in their remake of the legendary scene from the movie “Bridesmaids”. If you haven’t seen the original movie, starring Kristen Wig and Maya Rudolph, this might be your sign.

In the viral TikTok this bride, Caroline, had no idea what was coming when she put on her favorite movie while getting ready for her big day. The fact that she wanted to watch her favorite show before her bridesmaids surprised her, makes this going “all in” surprise all the better.

Snag your free (!!) snack bar here while this deal lasts. Just pick up a bar at Sprouts and text a pic ofv your receipt to get it for free. Enoy!

beavers, beaver dam, animals, wildlife, ecosystem, nature, earth, sustainability, deserts, waterways, rivers, pollution, climate change

Can outsider beavers save this dried up river?

It's not easy being a river in the desert under the best of circumstances. The ecosystem exists in a very delicate balance, allowing water sources to thrive in the harsh conditions. These water sources in otherwise extremely dry areas are vital to the survival of unique wildlife, agriculture, and even tourism as they provide fresh drinking water for the people who live nearby.

But man-made problems like climate change, over-farming, and pollution have made a tough job even tougher in some areas. Rivers in Utah and Colorado part of the Colorado River Basin have been barely surviving the extremely harsh drought season. When the riverbeds get too dry, fish and other aquatic creatures die off and the wildfire risk increases dramatically.


About six years ago, one team of researchers had a fascinating idea to restore the health of some of Utah's most vulnerable rivers: Bring in the beavers.

beavers, beaver dam, animals, wildlife, ecosystem, nature, earth, sustainability, deserts, waterways, rivers, pollution, climate change Beaver on riverbank. Canva Photos

In 2019, master's student Emma Doden and a team of researchers from Utah State University began a "translocation" project to bring displaced beavers to areas like Utah's Price River, in the hopes of bringing it back to life.

Why beavers? Well, it just makes dam sense! (Sorry.)

In all seriousness, beaver dams restrict the flow of water in some areas of a river, creating ponds and wetlands. In drought-stricken areas, fish and other wildlife can take refuge in the ponds while the rest of the river runs dry, thus riding out the danger until it rains again.

When beavers are present in a watershed, the benefits are unbelievable: Better water quality, healthier fish populations, better nutrient availability, and fewer or less severe wildfires.

It's why beavers have earned the title of "keystone species," or any animal that has a disproportionate impact on the ecosystem around them.

beaver, dam, dam building, nature, ecosystem Pbs Nature Swimming GIF by Nature on PBS Giphy

Doden and her team took beavers who were captured or removed from their original homes due to their being a "nuisance," interfering with infrastructure, or being endangered, and—after a short period of quarantine—were brought to the Price River.

Despite the research team's best efforts, not all the translocated beavers have survived or stayed put over the years. Some have trouble adapting to their new home and die off or are killed by predators, while others leave of their own accord.

But sine 2019, enough have stayed and built dams that the team is starting to see the results of the effort. In fact, beaver projects just like this one have been going on all over the state in recent years.

- YouTube youtu.be

The water levels in the river are now the healthiest they've been in years. The fish are thriving and Utah residents are overjoyed with the experiment's results.

According to an early 2025 column in The Salt Lake Tribune (i.e. six years after the beaver translocation began) the revitalization of the Price River has "helped save [our] Utah town."

"A tributary of the Colorado River, the Price River runs through downtown Helper," wrote column authors Lenise Peterman and Jordan Nielson. "On a warm day, you’re likely to find the river filled with tourists and locals kayaking, tubing and fishing along its shore. A decade ago, it was hard to imagine this scene—and the thriving recreation economy that comes with it—was possible."

Of course, it wasn't JUST the beavers. Other federal water cleanup investments helped remove debris, break down old and malfunctioning dams, and place tighter regulations on agriculture grazing in the area that depleted vital plant life.

But the experts know that the beavers, and their incredible engineering work, are the real MVPs.

beavers, beaver dam, animals, wildlife, ecosystem, nature, earth, sustainability, deserts, waterways, rivers, pollution, climate change An actual beaver dam on the now-thriving Price River Public Domain

In other drying, struggling rivers in the area, researchers are bringing in beavers and even creating manmade beaver dams. They're hoping that the critters will take over the job as the rivers get healthier.

Utah's San Rafael River, which is in bleak condition, is a prime candidate. In one area of the river, a natural flood inspired a host of beavers to return to the area and "riparian habitat along that stretch had increased by 230%, and it had the most diverse flow patterns of anywhere on the river," according to KUER.

It's hard to believe that beavers nearly went extinct during the heyday of the fur trapping industry, and continued to struggle as they were considered nuisances and pests. Now, they're getting the respect they deserve as engineer marvels, and their populations have rebounded due to better PR and conservation programs.

It's about dam time!

This article originally appeared in June.

bathroom, child in bathroom, angry woman, potty training, public restroom, women's room

A young boy on a toilet in the women's restroom.

Parents already have to deal with a lot while traveling with their little kids. Being outdoors, exposed to danger and unknown conditions, they have endless worries. On top of that, parents do their best to ensure their child is not an inconvenience in public settings. Often, they end up reminding others of the importance of empathy and understanding.

A woman who goes by u/Public-Proposal7378 on Reddit shared how another lady gave her a trying time when she was shopping at a public restroom with her little son. The post was taken down later. The little boy accompanied his mother to the women’s bathroom, but a lady went off on her. However, she received an epic response from the mum.


bathroom, men's room, wome's room, bathroom sign, public restrooms. A bathroom sign.via Canva/Photos

A woman was confronted for bringing her young son into the women's restroom

The mom shared that she went to the washroom and took her son along with her. The woman got into one of the stalls. She mentioned that the bathroom was empty at the time, and the duo casually began talking. “I refer to him as a buddy, so clearly he's a boy,” she noted.

Soon, an older lady came into the bathroom and went into the next stall. Hearing the mom speaking to her boy, the lady freaked out and started screaming. She referred to the two-year-old as a "man" and began ranting. “She was telling me that this is the women's room and males should not be in here. She goes on and on about how this is inappropriate, she doesn't feel safe, and males need to be in the men's room or wait outside,” the mom recalled. The mom couldn’t help but burst out laughing at the woman's worry.


She decided to wait after she was done, so she could speak to the woman, but the lady refused to get out of the stall. “I can see her feet just standing in front of the stall door waiting for me to leave,” she remarked. The mom quickly left the washroom but waited outside. “She comes out about a minute or so later, and she comes face to face with the two-year-old that she was screaming about being in the women's room,” she wrote. The mom responded to her unruly comments with a single, bold question. “I asked her where exactly I should leave my two-year-old while I need to use the bathroom, while I am out with him alone, if he doesn't belong in the women's room,” she asked. The elderly lady had no response and immediately left.

The commenters supported the mom

restroom, athroom stall, public restroom, stalls, toilets, A public restroom.via Canva/Photos

“Why are people really that threatened by the idea that a literal baby is in a women's bathroom?” the mom asked. Several people commented, assuring the mom that she wasn’t in the wrong. Many related to her plight of being criticized while traveling alone with a child. u/oldtimehawkey wrote, “If there are stalls around the toilets, I don’t see what the problem is. As long as someone isn’t seeing me peeing, they can be in the bathroom.” u/betterthanbeer added, “Yeah, I got wrong-footed by my toddler daughter who had to pee ‘now’ and dashed into the ladies room faster than I could redirect her. Two ladies helped.” u/Calgary_Calico said, “What an absolute psycho. He's two, He doesn't even know what male and female are yet, lady.” u/jneinefr remarked, “This is wild to me. I'm sorry you had to deal with that, even without an incident.”

Although there is no exact age at which a mom should stop taking her male child into the women's room, it's common knowledge that it's okay to do so until the child reaches grade school. Then, they are probably old enough to wait outside for mom to finish or to use the men's room themselves. The mom in this story had the perfect response to the older woman's reaction to her child in the bathroom: Where should I leave him when I have to go to the bathroom? This forced the older woman to choose between her "safety" and that of a two-year-old. She wasn't going to win that battle.

This article originally appeared last month

what men like, what men love, aubrey hirsch
via Unsplash

What do these men love?

Writer and illustrator Aubrey Hirsch jokingly asked her followers on Twitter what’s a “universal thing that most men like?” because she was writing a comic and “just realized I don’t actually know any men in real life." The tweet inspired an avalanche of funny responses.

Hirsch is the author of “Why We Never Talk About Sugar,” a collection of short stories, and her work has appeared in The New York Times, Child, American Short Fiction and Time.


The interesting thing about the responses is that they weren’t the typical stereotypes about men. She didn’t get a ton of people talking about sex, sports or toxic masculinity. Instead, there were a lot of folks that mentioned very specific male behaviors as if they were talking about a bizarre species they discovered in the wild.

There were two things that got the most comments on her post. First, men enjoy throwing heavy objects into bodies of water. Preferably, the larger the rock, the deeper the body of water and from the highest vantage point possible.

The other is watching construction sites. Evidently, the phenomenon is so popular in Italy that there is a specific word for this type of person in Italian.

Here are 19 of the best responses to the question, “What’s a universal thing that most men like?”

1.

When asked why men enjoy watching construction sites so much, a poster on Reddit named justdaps had the perfect response. "I just find it really satisfying and interesting to see the process behind things being built," he wrote.

2.

3.

4.

I have seen dudes do this and I have done it plenty of times myself. I usually stand while watching TV when I want to really focus on what’s happening and do not want to be distracted. This usually happens while watching sporting events or the news. It's also a great way to use your body language to let other people know that there is something very important happening on the television.

5.

When we do this 99% of the time we’re pretending that the sign is 10 feet high and that we have the ability to dunk a basketball. There are two types of men, those that can dunk and mere mortals.

6.

As a man, this one is near and dear to my heart. I can’t tell you the number of hours I have spent with my friends just throwing lines from “The Big Lebowski” back and forth.

“Nice marmot.”

“The Dude abides.”

“Say what you want about the tenets of national socialism, Dude. At least it’s an ethos.”

A movie that's running up the ranks of being among the most quotable is another dude buddy pic, "Once Upon a Time ... In Hollywood."

"All right, that's too hot. Anything we can do about that heat?" ... "Rick, it's a flamethrower.”

7.

8.

9.

10.

11.

Evidently, after reading the responses, Hirsch knew what was going to happen next. No need to feel ashamed about going viral. It just means you created something that people love.


This story originally appeared two years ago.

Pets

10-year-old girl walks into police station and brings officers to tears with 2 simple words

She's been handing out handwritten cards to officers all over the country ever since.

police, cops, police officers, law enforcement, heroes, 10-year-old, thank you letters, kindness

A 10-year-old has been handing out Thank You cards to police officers across the country for years.

10-year-old Savannah Solis knew she had to do something. Per KHOUN, the girl from Tyler, Texas had heard the tragic news that two local police officers in New York had been murdered. The news, all the way back in 2015, brought her to tears.

Solis knew that, as a kid, there wasn't much she could do, to stop the bad guys, to make the world safer. But she dreamed of one day being a police officer herself and being able to help. As a 5-year-old, Solis says her mother had a heart attack and the first person to arrive and offer help was a police officer. She never forgot that officer's kindness and bravery.


Savannah’s mom, Debbie, recalled the immense love and support the girl had for police officers all over the world. Inspired and mesmerized by their line of duty, she hoped and wished only the best for each of them. “We would drive by and see them stopping somebody and in the backseat she would pray, asking God to take care of them,” the mom recounted.

In the meantime, she wanted the heroes in her own community to know that she cared. So she decided to write personal letters. Hundreds of them.

police, cops, police officers, law enforcement, heroes, 10-year-old, thank you letters, kindness a piece of paper with a heart drawn on it Photo by Immo Wegmann on Unsplash

Her letters had two words recurring each time, “Thank you.”

Furthermore, the girl explained as best as she could what their service meant to her and how grateful she was to them for saving lives.

During her Christmas break, the girl went all out making these letters and posting them—she even delivered a few personally to police departments all over Texas.

“You are my heroes. I want to say don’t stop, please don’t give up. Many do not care or appreciate the sacrifices you make every day. But I do,” the girl remarked. Savannah added a note of inspiration which read, “Many are standing with me today to let you know that you matter. Officers across Texas, you matter to me. Officers in New York City, you matter to me. Officers all across America, you matter to me. Please keep taking care of us.”

One of Solis' deliveries was caught on video, per KXAN, where officers were moved to tears by her gesture.

- YouTube www.youtube.com

She went about taking autographs of as many officers as she could. Debbie noted that her daughter didn’t want celebrity or artist autographs but those of the cops. All the officers are seen shaking hands and getting teary-eyed as they read the cards colored and highlighted with the title, “My hero.”

Austin Police Department Assistant Chief Jessica Robledo felt proud of the girl’s gesture and of the fact that their role was so valued in someone’s eyes.

“The words she spoke from her heart touched every single officer. I noticed everyone was trying to blink back tears. That’s what it’s all about. She is an old soul. She knows the right thing to say and I don’t think she even realizes the impact of her words on these officers and this department,” she remarked.

That was 10 years ago. As Solis grew up, she continued her personal outreach to police officers all over the country, letting them know that their bravery was appreciated.

She visited a precinct in Manchester, New Hampshire as recently in 2021 where she brought cards to the officers, met the K9 dogs, and was introduced to the police horses as well. Commenters were blown away that Solis was continuing the gesture after so many years.

"Savanna. Officers need that inspiration with everything going on today. You're remarkable for doing this."

"Amazing young lady right, thank you Savannah I appreciate all your efforts to show your appreciation for our men, woman, dogs and horses in blue"

"What an amazing young woman thank you for sharing this post and thank you for your service to our city. And all the law enforcement officers all over the Country."

Bravo, Savannah!

This article originally appeared in July. It has been updated.

fatherhood, parenting, hugging, sons, children, love
Photo Credit: Eric Justice Guzman, Used with permission, Canva

A father asks his teen son if he can pick him up one last time.

It sort of started out as a joke. Eric Justice Guzman was feeling all kinds of conflicted on the eve of his son Colby's 15th birthday. On one hand, he was so proud of his only son, filling with joy as he watched his official journey into the center of his teen years. On the other hand, as time goes by so quickly, he realized there was an expiration date for being able to open his arms and lift him up, with the heft only a parent has in happily picking up their child—just as he had done with Colby when he was a baby, a toddler, and a young child.

In a now-viral video, we see Eric instruct Colby to say "uppy" and "put your arms up." He then warns him, "And I'm gonna pick you up and hold you for the last time." His other child watches and adorably says, "I want an uppy!" Colby looks at his dad for a moment, a bit trepidatious, and then goes for it with his full chest. Up his arms go as he exclaims, "Uppy," and Eric lifts him up. Colby wraps his legs around him, almost as if directed by his inner three-year-old, and their hug is magnificent. More than that, they both seem to realize the profoundness of this moment at the exact same time.


Their tears turn into laughs and inside jokes, and it's truly an important few seconds in their father-son timeline.

Eric writes on Instagram, "This turned out to be way more emotional than I thought it was going to be. Last night, in Colby’s last few hours as a 14-year-old, I picked him up and held him for the last time.

I was thinking about the last moments we have in life but we don’t realize it. The last time my friend group hung out together, but didn’t know it was the last. The last time I talked to my dad before he unexpectedly passed. And like here, the last time I held my son in my arms before he was just too big.

I knew I had the strength for one last time. One last time for my kid to say 'Uppy' and I can lift him up and hold him. One last time to carry his weight as I have so many times before, but I knew this is probably the last time.

We celebrated 15 years old today. He’s now a young man. I don’t know how we got here so fast. It seemed just yesterday he was following me around trying to do everything I did… now he fits my clothes."

There are over 200,000 likes and comments from parents, non-parents, and mental health professionals all supporting this wonderful moment. Many viewers were in tears: "Need a warning label on this video. I'm weeping at the gym."

One writes, "As a mental health professional who specializes in adolescent development… THIS IS LOVE IN MOTION. This is the result of years of building trust and intimacy. Dad, THANK YOU for being a safe space for your children."

And this person simply shares, "Men need to be hugged more."

Child experts reveal that it's not just men and boys who benefit from long hugs from their parents.

Anne Marie Kirsten writes in her article, "Why Your Family Needs 20-Second Hugs," that research shows hugs boost one's well-being. "The 20-second hug is exactly as explained on the proverbial tin," Kirsten writes. "It’s not just a light pat or a quick squeeze. It’s wrapping your arms around someone and hugging for about 20 seconds or more. Research shows that long hugs help your body release feel-good hormones and can reduce blood pressure."

Kirsten cites Dr. Kory Floyd, a professor of communication and psychology at the University of Arizona, whose research focuses on how touch affects the mind and body. “Increases in oxytocin show benefits for the body; it makes us feel calmer and alleviates pain,” Floyd notes.

fatherhood, parenting, dads, children, hugging Father holding his sleeping son. Photo by Seljan Salimova on Unsplash

Upworthy had the pleasure of asking Eric, who lives in Idaho, a couple of questions about the lovely moment.

Upworthy: It was such a beautiful sentiment, the idea of picking up your son for a big hug just before he enters the crux of his teen years. What made you think of this?

Eric: "I have a three-year-old daughter and as Colby’s birthday was approaching I was looking at her thinking back to when he was that age. I just couldn’t believe how fast time has went. My firstborn baby is now a young man. I was then thinking I couldn’t remember the last time I held him, so I decided I will make when the last time is. We’re gonna do one last uppy."

Upworthy: I saw you both got very emotional. Did you talk about it after? Did you expect your son to have such strong feelings?

Eric: "We both had no idea it was going to get emotional. Initially I thought it would be funny. He’s almost as tall as me at 6’4”. I just thought it would be a fun memory but as I was describing it to him, it hit me hard. I started tearing up. Then holding him we both realized what was more sentimental than we realized. He’s my only boy, and we do everything together. When I put him down I saw his tears, and that was unexpected for sure. Then I looked at his stepmom and sister and they both had tears, which hit me even harder."

Eric Guzman, Colby, fatherhood, sons, family Eric Guzman poses with his son Colby.Photo Credit: Eric Justice Guzman