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Iceland tourism ad hilariously trolls Mark Zuckerberg and the 'metaverse'

facebook, metaverse, mark zuckerberg, iceland
Inspired by Iceland/Twitter

Welcome to the Icelandverse, where everything and everyone is real.

Iceland is known for its dramatic volcanic and glacial landscape and its fascinating culture. (Did you know that Icelanders don't use family names for their last names? Now you do.) But who knew the Land of Fire and Ice also had a wickedly hilarious sense of humor?

In a tourism promotion ad, the public-private marketing organization Inspired by Iceland introduced the "Icelandverse," where everything and everyone is real, with no need for "silly VR headsets." It's a direct trolling of Facebook founder Mark Zuckerberg's video introducing the metaverse, right down the narrator's haircut.

To get the full hilarity of the Iceland ad, watch the first couple of minutes of Zuckerberg's "Connect 2021: our vision for the metaverse" video, if you haven't seen it yet:

On the one hand, the metaverse does seem like the next logical step in technology, and there are probably some super cool ways we could utilize virtual internet reality. On the other hand, creepy Matrixy future much, Zuck? To his credit, he does poke fun at his reputation for seeming like an android just after the 5-minute mark, when he says, "I thought I was supposed to be the robot." (But he also didn't do a whole lot here to save himself from that reputation, either.)

We've all watched too many movies that prompt us to see a virtual-reality-filled future as overly detached and lacking in human connection. What the metaverse will really be like remains to be seen, but that perception—and the general consensus among many that Mark Zuckerberg is … well … odd—is what makes Inspired by Iceland's promo video so perfect.

Watch:

Right out of the gate, Zuck gets zapped with a zinger: "Today I want to talk about a revolutionary approach on how to connect our world without being super weird." (If you didn't think the first few minutes of the metaverse video was super weird, please go to minute 18:50 and watch for a bit.) The hair, the outfit, the camera work, the "water that's wet," the "skies you can see with your eyeballs"—it's all just delightfully understated, wholesomely clever and perfectly effective.

Now I want to visit Iceland for the volcanoes, the hot springs, the waterfalls, the geysers and the Olympic-level trolling of one of the world's most powerful billionaires. (Oh yes, and the "really easy-going" people.)

By the way, If you're curious about what's on their faces in the hot spring, it's not sunscreen, but a mask. The Blue Lagoon geothermal spa is known for its blue silica and algae mask that supposedly makes your skin radiant. (Reason #2849 to head to Iceland.)

Well done, Inspired by Iceland. If we can't get to Iceland in real life, we'll definitely visit you in the metaverse.


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Technology expert shares the one message that can get teens to rethink their screentime

“Social media is free because you pay for it with your time.”

via Dino Ambrosi (used with permission)

Dino Ambrosi speaks at a school assembly.

In a 2023 TEDx Talk at Laguna Blanca School, Dino Ambrosi made a startling revelation that perfectly underlines the big question of the smartphone era: What is my time worth? Ambrosi is the founder of Project Reboot and an expert at guiding teens and young adults to develop more empowering relationships with technology.

Assuming the average person now lives to 90, after calculating the average time they spend sleeping, going to school, working, cooking, eating, doing chores, sleeping, and taking care of personal hygiene, today’s 18-year-olds have only 334 months of their adult lives to themselves.

"How you spend this time will determine the quality of your life,” Ambrosi says. However, given the tech habits of today’s young people, most of those months will be spent staring at screens, leaving them with just 32 months to leave their mark on the world. "Today, the average 18-year-old in the United States is on pace to spend 93% of their remaining free time looking at a screen,” Ambrosi says.


dino ambrosi, teens and technology, smartphone addictionAn 18-year-olds remaining time, in months. via TEDx

The idea that an entire generation will spend most of their free time in front of screens is chilling. However, the message has a silver lining. Sharing this information with young people can immediately impact how they spend their time.

How to get teens to reduce their screentime

Ambrosi says his work with Project Reboot through on-campus initiatives, school assemblies, and parent workshops has taught him that teens are more concerned about time wasted on their phones than the damage it may do to their mental health. Knowing the topic that resonates can open the door for an effective dialogue about a topic that’s hard for many young people to discuss. When teens realize they are giving their entire lives away for free, they are more apt to reconsider their relationship with smartphones.

“I actually don't get through to a lot of teens, as well as when I help them realize the value of their time and then highlight the fact that that time is being stolen from them,” Ambrosi told Upworthy.

A Common Sense Media study shows that the average 13 to 18-year-old, as of 2021, spent an average of 8 hours and 39 minutes a day on entertainment screentime.

“It’s important to get them to view time as their most valuable resource that they can use to invest in themselves or enjoy life and tick the boxes on their bucket list. I really want them to see that that's something they should take control of and prioritize because we're all under the impression that social media is free, but it's actually not free. We just pay for it with our time.”

dino ambrosi, project reboot, teens smartphonesDino AMbrosi speaks at Berkeley.via Dino Ambrosi (used with permission)

Ambrosi believes that young people are less likely to hand their time to tech companies for free when they understand its value. “I find that kids really respond to that message because nobody wants to feel manipulated, right? And giving them that sense of being wronged, which I think they have been, by tech companies that are off operating on business models that are not aligned with their well-being, is important.”

He also believes parents should be sympathetic and nonjudgmental when talking to young people about screentime because it’s a struggle that just about everyone faces and feels shame about. A little understanding will prevent them from shutting down the conversation altogether.

- YouTubewww.youtube.com

How to reduce my screentime

Ambrosi has some suggestions to help people reduce their screentime.

The ClearSpace app

ClearSpace forces you to take a breathing delay before using a distracting app. It also asks you to set a time limit and allows you to set a number of visits to the site per day. If you eclipse the number of visits, it sends a text to a friend saying you exceeded your budget. This can help people be accountable for one another’s screentime goals.

Don’t sleep with your phone

Ambrosi says to charge your phone far away from your bedside stand when you sleep and use an alarm clock to wake up. If you do have an alarm clock on your phone, set up an automation so that as soon as you turn off the alarm, it opens up an app like Flora or Forest and starts an hour-long timer that incentivizes you to be off your phone for the first hour of the day.

“In my experience, if you can stay off screens for the last hour and the first hour of the day, the other 22 hours get a lot easier because you get the quality rest and sleep that you need to wake up fully charged, and now you're more capable of being intentional because you are at your best," Ambrosi told Upworty.

Keep apps in one place

Ambrosi says to keep all of your social apps and logins on one device. “I try to designate a specific use for each device as much as possible,” he told Upworthy. “I try to keep all my social media time and all my entertainment on my phone as opposed to my computer because I want my computer to be a tool for work.”

Even though there are significant challenges ahead for young people as they try to navigate a screen-based world while keeping them at a healthy distance, Ambrosi is optimistic about the future.

“I'm really optimistic because I have seen in the last year, in particular, that the receptiveness of student audiences has increased by almost an order of magnitude. Kids are waking up to the fact that this is the problem. They want to have this conversation,” he told Upworthy. “Some clubs are starting to address this problem at several schools right now; from the talks I've given this semester alone, kids want to be involved in this conversation. They're creating phone-free spaces on college and high school campuses by their own accord. I just think we have a huge potential to leverage this moment to move things in the right direction.”

For more information on Ambrosi’s programs, visit ProjectReboot.School.

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19 super-specific memories that are giving people instant childhood nostalgia

Certain sensations bring up incredible memories.

via Seattle Municipal Archives/Flickr

Memories of childhood get lodged in the brain, emerging when you least expect.

There are certain pleasurable sights, smells, sounds and tastes that fade into the rear-view mirror as we grow from being children to adults. But on a rare occasion, we’ll come across them again and it's like a portion of our brain that’s been hidden for years expresses itself, creating a huge jolt of joy.

It’s wonderful to experience this type of nostalgia but it often leaves a bittersweet feeling because we know there are countless more sensations that may never come into our consciousness again.

Nostalgia is fleeting and that's a good thing because it’s best not to live in the past. But it does remind us that the wonderful feeling of freedom, creativity and fun from our childhood can still be experienced as we age.

A Reddit user by the name of agentMICHAELscarnTLM posed a question to the online forum that dredged up countless memories and experiences that many had long forgotten. He asked a simple question, “What’s something you can bring up right now to unlock some childhood nostalgia for the rest of us?”

It was a call for people to tap into the collective subconscious and bond over the shared experiences of youth. The most popular responses were the specific sensory experiences of childhood as well as memories of pop culture and businesses that are long gone.

Ready to take a trip down memory lane? Don’t stay too long, but it’s great to consider why these experiences are so memorable and still muster up warm feelings to this day.

Here are 19 of the best responses.

1. 

"An eraser that looks and smells like a very fake strawberry." — zazzlekdazzle

2. 

"Remember the warm, fuzzy static left on your tv screen after it was on for a while. A lot of you crazy kids WEAPONIZED the static to shock your siblings!" — JK_NC

3. 

"Waking up super early on Saturday morning before the rest of the family to watch cartoons." — helltothenoyo

4. 

"When you'd watch a vhs and it would say 'and now your feature presentation.'" — Mickthemmouse

5. 

"Eating one of those plastic-wrapped ice pop things after a long day of playing outside in your backyard with your friends." — onyourleft___

6. 

"Scholastic book fairs." — zazzlekdazzle

"The distinctive newspaper-y feel of those catalogues, the smell of them. Heaven. I would agonize over what books to get, lying on my living room floor, circling my options in different colored gel pens, narrowing it down to 2-4 from a dozen in an intense battle royale between slightly blurry one-line summaries. I know my mom's secret now. She would've bought me the whole damn catalogue. But she made me make my choices so that I really valued the books. I'd read them all immediately, reading all night if I had to, hiding in a tent under my covers with a flashlight I stole from the kitchen. I thought I was getting away with something. As an adult, I notice, now, that the flashlight never ran out of batteries." — IAlbatross

7. 

"Watching 'The Price Is Right' when you were sick at home." — mayhemy11

8. 

"That feeling of limitless freedom on the first day of summer vacation. That feeling of dreaded anticipation on the last day of summer vacation." —_my_poor_brain_

9. 

"Blockbuster." — justabll71

10. 

"The noise when picking up the phone when someone was surfing the web." — OhAce

11. 

"The TV Guide channel. You had to sit through and watch as the channels slowly went by so we could see what was on. It blew getting distracted by the infomercial in the corner and then realizing you barely just missed what you were waiting for so had to wait for it to start all over." — GroundbreakingOil

12. 


"Light Bright. I barely remember it myself but you’d take a charcoal-black board and poke different colored pegs through it. You plug it in to the electrical outlet and all the pegs light up creating whatever shape you made in lights." — 90sTrapperKeeper

13. 

"You knew it was gonna be a good day when you walk into PE class and see that huge colorful parachute." — brunettemountainlion

14. 

"Ripping handfuls of grass at recess and putting them on your friend." — boo_boo_technician

15. 

"In 1972, a crack commando unit was sent to prison by a military court for a crime they didn't commit. These men promptly escaped from a maximum-security stockade to the Los Angeles underground. Today, still wanted by the government they survive as soldiers of fortune. If you have a problem if no one else can help, and if you can find them....maybe you can hire The A-Team." — Azuras_Star8

16. 

"Watching 'Mister Rogers' Neighborhood.' There was something so special about the intro where he would sing Won't You Be My Neighbor while he changed his jacket and shoes. I loved every second of it, and would watch in utter content and fascination each time as if I'd never before seen him zip his cardigan up and back down to the right spot and change his shoes with the little toss of a shoe from one hand to the other." — Avendashar

17. 

"Somewhere between blowing on some cartridges and pressing the cartridge down and up in the NES to get it to play." — autovices

18. 

"That feeling when you are going as high as you can go on the swings. Power? Freedom? Hard to describe." — zazzlekadazzle

19. 

"Cap guns. But smashing the entire roll of caps at once with a hammer." — SoulKahn90


This article originally appeared on 6.30.22

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Woman describes how Gen X did Halloween in the 80s and it’s so accurate

"Every single member of Gen X can smell this photo."

Photo credit: ~ tOkKa/Flickr

Halloween costumes in the 80s were terrifyingly terrible.

Halloween has come a long way since the 70s and 80s, when Gen X kids donned the worst mass-produced costumes known to man to go out and ask strangers for candy that we were sure was laced with poison or razor blades. Those sure were good times, though, weren't they?

Social media creator Kelly Manno shared a video describing what Halloween was like for kids who grew up in "the forgotten generation," and holy moly is it accurate.

First, Manno showed a photo of someone dressed in an "80s costume" for Halloween, with neon colors and legwarmers and big hair, and said, "Absolutely nobody looked like that in the 80s, especially on Halloween. We looked like this."

Then she showed a grainy photo of kids in the plastic masks and poorly printed costumes that were the hallmark of the age.

"Every single member of Gen X can smell this photo," she said. "It's like a vinyl, like plasticky paint smell."


Manno explained that our parents only took a few photos of us per year, and Halloween was always one of them.

"You knew, before you went out trick-or-treating, that you had to line up with your cousins in front of the fireplace, in your highly flammable costumes, with your mom chain-smoking Virginia Slims, like, 'Say trick-or-treat!'"

Oh, those masks were the worst inventions ever. The eyeholes never lined up properly, so you were constantly trying to adjust them to be able to see even a little bit. "We would push our tongue through the slit in the mask. It would cut our tongue, but then we'd keep doing it again because we were eaten up with OCD and ADD and nobody cared."

Then Manno described the "garbage bag costumes" we had, which were basically trash bags printed with whatever character it was supposed to be. So janky. So sweaty. So crinkly when we walked. But somehow still socially preferable to your mom making your costume from scratch.

via GIPHY


"Look at us, we were terrifying," Manno concludes. "No wonder people tried to poison us."

Her descriptions of what it felt like to trick-or-treat in those costumes and haul our own bodyweight in candy are spot on, and people who lived it are feeling the nostalgia.

"So much truth in one video! 😂 I just saw, heard, and smelled my childhood."

"You are literally making me laugh so damn hard, cause you described it exactly as it was, but my mom smoked Winston's!"

"It was always freezing on Halloween that the vinyl/plastic suit would crack and tear halfway through the night."

"Or the rubber band breaking at the second house and you had to hold it up on your face at the door the rest of the night. 😂 Good times."

"The tongue thing is on point. I can still feel it. 😂"

"I can totally smell that picture lol. I remember the steam from inside the mask would have your lashes and eyebrows covered in dew then after a couple streets of running house to house the crotch would tear out. We would stay out until everybody turned their lights off and the pillow case was full."

"Yes!!!! And we used a pillow case for our candy. And no adult supervision."

"My mom made me really nice homemade costumes, but I remember begging for the plastic Strawberry Shortcake garbage bag one. So, she bought it for me one year. That was a terrible, sweaty experience. 😂"

"Let’s not forget having to inspect every piece of candy for razor blades. I swear I lost half my haul to my father in that clean up. 🍬 🍫 😢"

Kids these days have no idea, with their official city trick-or-treat hours and their parents walking around with them and their costumes that actually look like the thing they're trying to be. The 70s and 80s were a wild time, and as funny as it is to reminisce about those Halloweens of old, most of us would agree that the experience has been much improved for our own kids.

Pillowcases still make the best trick-or-treat bags, though. Some things do not change.

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People are just now learning about Ethiopia's VERY different calendar and their minds are blown

2014 is the new 2022

Photo by aben tefra on Unsplash

Wanna feel younger? Move to Ethiopia.

Sure, dealing with different time zones around the world is a headache. But can you imagine dealing with completely different years? As mind-boggling as it sounds, this is the case in Ethiopia. While the rest of the world is currently living in 2024, in Ethiopia the year is currently 2017.

And suddenly we have all become Robin Williams’ character from "Jumanji." It’s actually all very simple. Where most of us are used to the Gregorian calendar, marked with 12 months of 28-31 days, the Ethiopian calendar consists of 13 months … sort of.

You see, each and every month has exactly 30 days, except for that bonus 13th month (called Pagumen), which has five days. Unless of course it’s a leap year. Then it has six.

That makes the Ethiopian calendar seven years and eight months behind the Western calendar, according to the BBC. Good luck buying the right airline ticket.

Not only is the Ethiopian calendar several days behind, but the entire concept of time is vastly different. Rather than 24 hours in a day, Ethiopian time uses a 12-hour day, from dawn to dusk, then dusk to dawn. Meaning 6 a.m. is noon, 6 p.m. is midnight. Up is down. And down is periwinkle. Is your head buzzing yet?

And now the real question: why?

Apart from a five-year occupation by Mussolini’s Italy, the oldest African country has never been colonized. And therefore, it calculates the birth of Christ differently. The BBC reports that when the Catholic Church amended its calculation in 500 AD, the Ethiopian Orthodox church didn't.

As such, Ethiopians (similar to several other cultures) don’t celebrate New Year's in December. Their holiday, called Enkutatash, takes place on September 11, or September 12 on leap years.

Whoa.

And while we’re on the subject, Enkutatash sounds like a pretty amazing shindig. Sure, there are gifts, children singing, all that. But the real point of attraction? The coffee ceremony. Which can last for hours. Heaven is a place on Earth. And it’s found in Ethiopia.

Of course, Ethiopia isn’t the only country that technically has a very different year. I mean, the Thailand calendar—based on Buddha, not Jesus—is all the way in 2565! After all, there are as many ways of measuring time as there cultures throughout history.

A recent video posted on YouTube takes us on a historian guided explanation that has helped bring the Ethiopian calendar to the forefront of people’s minds.

To say that the now viral clip brought up some fun comments would be an understatement. Time might be a construct, but it’s also apparently a big conversation starter.

While coordinating schedules might be daunting, it’s cool to see that even though we are living on the same planet, we can still be living in very different worlds.


This article originally appeared on 4.13.22

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The reason why humans started kissing each other is kinda gross but really interesting

Let's just say love has evolved.

via Canva/Photos

A couple ready to smack lips.

There are few more beautiful moments in life than a romantic kiss. But there are a lot of other reasons why humans kiss, too. There’s the kiss that a parent gives a child to show them love. There’s the kiss that friends give each other on the cheek and the kiss of death from a mob boss, signaling that a member of the family is going to die.

Kisses play an essential role in the social lives of humans, but where did this behavior come from? Previous theories suggest it’s a holdover from the instinctual sucking that humans do as babies to get milk. Some researchers believe it’s behavior that evolved from when mothers would chew their baby's food before feeding it to them mouth-to-mouth.

Others have suggested that it’s a way for humans to sniff one another for “social” inspection. It’s a way of finding out where that person has been, who they've been with and what they've been eating.

Why do humans kiss?

A new research paper by Dr. Adriano R. Lameira, an Associate Professor and UK Research & Innovation Future Leaders Fellow at the Department of Psychology, University of Warwick, UK, argues that it comes from primate grooming rituals. “The most likely and straightforward evolutionary explanation is that mouth-to-mouth kissing evolved from an earlier form of kissing involving the mouth and other body parts,” he writes.

The disturbing part is that, according to Lameria, when we pucker up our lips and suck on someone else, it mimics a behavior we used to remove parasites from one another’s fur when we were apes.

Why do primates groom each other?

Grooming is a vital ritual in the world of primates. It consists of one ape picking through the fur of another and removing parasites, dead skin and debris. “Grooming helps to establish and maintain alliances, hierarchies, and group cohesion through social touch, with the consequent release of endorphins, which reduces stress and promotes feelings of well-being between groomer and groomed, further cementing social ties,” Lameria writes.



Whenever an ape finds something to remove from another’s skin, they usually eradicate it by sucking it off their body, in a behavior that works precisely like a kiss. The kiss-like motion is the last final stage of removing each piece of debris so that every grooming session ends with a final kiss. As apes evolved into humans, we lost most of our hair, so grooming sessions became shorter and shorter. “Presumably, up until the ultimate point when two individuals simply performed the last step of grooming, latching on their lips to the other's skin but having discarded the hygienic (and by now obsolete) function of grooming,” Lameira writes.



So, when we kiss each other, we're building and strengthening bonds with someone else, much like we once did through grooming rituals—only now, it's a quicker, more straightforward gesture.

As Sam, the piano player, sang in “Casablanca,” “You must remember this: a kiss is just a kiss,” but Lameira's paper shows that a kiss is much more than we could ever know. A kiss is a behavior that goes back millions of years, an example of the importance that social bonding plays among humans and other primates.

It’s interesting to learn where this behavior comes from. But, after reading this, it’s probably going to make kissing feel a bit more awkward when you consider that you are mimicking a behavior that was once used to remove bugs from your lover’s skin.

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