How Facebook is helping your friends with visual impairments 'see' photos.
Facebook wants every one of its users to feel connected.
Last October, Facebook announced it had found a way to make its platform more accessible for users with visual impairments. Today, the company has done just that.
It's all thanks to the fine folks on Facebook's Accessibility Team.
Image description: Matt King is on the left, Jeff Wieland is in the middle, and Shaomei Wu is on the right. Together, they make up Facebook's Accessibility Team. Photo courtesy of Facebook, used with permission.
The team, which took shape about five years ago with a goal of making the social media giant useable for everyone, celebrated the launch of automatic alternative text on April 5, 2016. The feature looks like it'll be a game-changer for the more than 39 million Facebook users who are blind and the 246 million users who have severe visual impairments.
Facebook is using artificial intelligence to describe photos aloud to those users. This way, users who are blind can "see" what's happening in their newsfeeds.
Many users who are blind or have visual impairments use screen readers, which read aloud the text a user is scrolling past. Previously, when screen readers would come upon a Facebook image, the technology would only be able to voice the word, "photo."
Now, automatic alternative text can scan the image, decipher what's in it — an object? A person? A landscape? — and provide a rough description.
So, in this pic of a smiling couple on a mountain hike with a beach behind them, for example, a user would hear, "image may contain two people smiling, sunglasses, sky, outdoor, water."
Image description: An iPhone screenshot of a photo showing a couple on a hike near a beach. Photo courtesy of Facebook, used with permission.
Or in this photo of a pizza, a user would hear, "pizza, food."
Image description: An iPhone screenshot of a photo of an olive and pepperoni pizza. Photo courtesy of Facebook, used with permission.
The new feature's rollout isn't universal yet. Currently, only those on iPhones and iPads can use it, but Facebook says it's expanding to other platforms soon.
So if you're on one of those devices and interested in checking it out, simply go into your Settings, select "general" and "accessibility" to turn it on. Alternately, you can ask Siri to "turn on VoiceOver," which is an iOS feature that allows automatic alternative text to do its thing.
The audio descriptions may not be all that creative. But they can still make a profound difference for those with impaired vision.
In a video announcing the new feature, Facebook shared reactions from people using it for the first time.
“I feel like I can fit in," one user said. "There’s more I can do.”
GIF of a person saying, "I love it, you have no idea. This is amazing," in regards to Facebook's new feature. GIF via Facebook/Vimeo.
Another user explained how the simple description makes her feel connected to the larger world.
GIF of a person saying, "That makes me feel included. Like I'm a part of it too." GIF via Facebook/VImeo.
Facebook's new feature is a huge step forward. But there are ways you too can help friends on social media who are visually impaired.
The simplest (but most effective) thing you can do is always include descriptive captions on all of your Facebook photos. This way, when visually impaired users are using screen readers, they'll be able to hear how you've captioned the picture (on top of hearing the brief description created by automatic alternative text).
So if you snapped this selfie...
Image description: Here's a happy woman outside in the snow, giving the peace sign with her fingers. Image via iStock.
...you'd probably want your caption to read more along the lines of, "Can you tell how excited I am about our snow day by the way I'm giving a peace sign out on the sidewalk?" instead of, say, "OMG, yes."
Those of you on Twitter can also make the Twitterverse a more welcoming place for the visually impaired by changing your settings to allow your photos to come with descriptions — a new feature the network announced just last week. That way, users with screen readers can hear your description of the photo.
Sure, this option is less game-changing than Facebook's new feature because Twitter users have to elect to change their settings and then make sure to add descriptions manually. But still, it's progress.
Facebook's new feature won't transform the user experience for everyone. But for those it will effect, this is big.
“That whole saying of a picture being worth a thousand words, I think it’s true," one of the users trying out Facebook's new feature said. "But unless you have somebody to describe it to you — even having three words — just helps flesh out all the details that I can’t see."
Now, a picture can be worth a thousand words for everyone. Job well done, Facebook.
You can watch users with visual impairments experience Facebook's new feature for the first time below:
There's a reason why some people can perfectly copy accents, and others can't
Turns out, there's a neurodivergent link.
A woman in black long sleeve shirt stands in front of mirror.
Have you ever had that friend who goes on vacation for four days to London and comes back with a full-on Queen's English posh accent? "Oooh I left my brolly in the loo," they say, and you respond, "But you're from Colorado!" Well, there are reasons they (and many of us) do that, and usually it's on a pretty subconscious level.
It's called "accent mirroring," and it's actually quite common with people who are neurodivergent, particularly those with ADHD (Attention Deficit Hyperactivity Disorder). According Neurolaunch, the self-described "Free Mental Health Library," "Accent mirroring, also known as accent adaptation or phonetic convergence, is the tendency to unconsciously adopt the accent or speech patterns of those around us. This linguistic chameleon effect is not unique to individuals with ADHD, but it appears to be more pronounced and frequent in this population."
Essentially, when people have conversations, we're constantly "scanning" for information—not just the words we're absorbing, but the inflection and tone. "When we hear an accent, our brains automatically analyze and categorize the phonetic features, prosody, and intonation patterns," writes Neurolaunch. For most, this does result in copying the accent of the person with whom we're speaking. But those with ADHD might be more sensitive to auditory cues. This, "coupled with a reduced ability to filter out or inhibit the impulse to mimic…could potentially explain the increased tendency for accent mirroring."
While the article explains further research is needed, they distinctly state that, "Accent mirroring in individuals with ADHD often manifests as an unconscious mimicry of accents in social situations. This can range from subtle shifts in pronunciation to more noticeable changes in intonation and speech rhythm. For example, a person with ADHD might find themselves unconsciously adopting a Southern drawl when conversing with someone from Texas, even if they’ve never lived in the South themselves."
People are having their say online. On the subreddit r/ADHDWomen, a thread began: "Taking on accents is an ADHD thing?" The OP shares, "My whole life, I've picked up accents. I, myself, never noticed, but everyone around me would be like, 'Why are you talking like that??' It could be after I watched a show or movie with an accent or after I've traveled somewhere with a different accent than my 'normal.'
They continue, "Apparently, I pick it up fast, but it fades out slowly. Today... I'm scrolling Instagram, I watch a reel from a comedian couple (Darcy and Jeremy. IYKYK) about how Darcy (ADHD) picks up accents everywhere they go. It's called ADHD Mirroring??? And it's another way of masking."
(The OP is referring to Darcy Michaels and his husband Jeremy Baer, who are both touring comedians based in Canada.)
Hundreds of people on the Reddit thread alone seem to relate. One comments, "Omfg I've done this my whole life; I'll even pick up on the pauses/spaces when I'm talking to someone who is ESL—but English is my first language lol."
Sometimes, it can be a real issue for those around the chameleon. "I accidentally mimicked a waitress's weird laugh one time. As soon as she was out of earshot, my family started to reprimand me, but I was already like 'oh my god I don’t know why I did that, I feel so bad.'"
Many commenters on TikTok were shocked to find out this can be a sign of ADHD. One jokes, "Omg, yes, at a store the cashier was talking to me and she was French. She's like 'Oh are you French too? No, I'm not lol. I'm very east coast Canada."
And some people just embrace it and make it work for them. "I mirror their words or phrase! I’m 30. I realized I start calling everyone sweetie cause my manager does & I work at coffee shop."