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AriZona Iced Tea co-founder refuses to raise price above 99 cents, inflation be damned

The price has held steady since 1992 and Don Vultaggio is determined to keep it that way.

AriZona Iced Tea co-founder refuses to raise price above 99 cents, inflation be damned
Arizona Iced Tea/Twitter

The price of AriZona Iced Tea hasn't changed in 30 years.

In 1992, a new canned iced tea brand arrived in convenience stores throughout the U.S. The large, Southwest-themed can of AriZona iced tea would set you back $0.99, nearly the cost of a gallon of gas.

I was in high school in 1992. I now have adult children, gas prices are more than quadruple what they were back then and that same can of iced tea costs … $0.99.

The folks at AriZona Iced Tea haven't changed their recommended selling price in 30 years, through various periods of inflation, economic upheaval and a global pandemic. Even now, as COVID-19 and war in Europe is squeezing inflation to uncomfortable places, as even the cost of the aluminum to make the cans is going up, AriZona is refusing to budge on its base price.

Unlike many popular drink brands that are owned by large parent companies such as Coca-Cola or PepsiCo, AriZona is privately owned. That gives the people in charge the ability to make radical financial choices like this.

"I’m committed to that 99-cent price," AriZona co-founder and chairman Don Vultaggio told the Los Angeles Times. "When things go against you, you tighten your belt.

"I don't want to do what the bread guys and the gas guys and everybody else are doing," he added. "Consumers don't need another price increase from a guy like me."

"A guy like me," to be clear, is a company founder worth $4.3 billion who sells around three billion cans of tea per year. So yeah, he really doesn't need to pinch the average American to maximize his profits at this point. However, "don't need to make more money" isn't often a real-world reason for businesses to not try to make as much as they possibly can, regardless of how it impacts consumers.

Of course, most of us don't expect prices to remain steady forever. We expect incremental price increases over time, and don't generally mind as long as we don't feel any drastic changes. But it's definitely refreshing to see businesses that insist on keeping prices low, especially when so many take advantage of inflation news to gouge people unnecessarily.

Take Costco, for instance. You can buy a ginormous hot dog, top it with all the ketchup, mustard, relish and onions your heart desires, and wash it down with a 24-oz soda for a ridiculous $1.50. The meal combo has been the same price since 1985, which resulted in an absolutely epic (and also totally true) tale of Costco founder Jim Sinegal telling Costco CEO Craig Jelinek, "‘If you raise the [price of the] effing hot dog, I will kill you." Rather than raise the price, Costco created its own hot dog manufacturing plant.

AriZona isn't just sitting back and taking the hit, though. One way it's cutting costs is by narrowing the can at the top to use less aluminum, the price of which has gone up due to tariffs in addition to overall inflation.

“If you keep doing those things, you can kind of offset costs and rising costs, and get the consumer value and the ability to buy your product and everybody’s happy,” Vultaggio explained to TODAY.

"Everything (people are) buying today there’s a price increase on," he said. "We’re trying to hold the ground and hold for a consumer who is pinched on all fronts. I’ve been in business a long time and candidly I’ve never seen anything like what’s going on now."

In a world that's experienced so much change and upheaval in recent years, it's nice to know that at least one thing is holding steady—even if it is just a can of iced tea.

(Also nice to now they have a sense of humor about it. Check out their April Fool's Day tweet with their 9 cent mini-can.)

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Brit shares the one-word 'dead giveaway' that American actors are doing an English accent

There's one word they never get right.

via Warner Bros Discovery

Peter Dinklage on "Game of Thrones?

When it comes to actors doing accents across the pond, some Americans are known for their great British accents, such as Natalie Portman ("The Other Boleyn Girl"), Robert Downey, Jr. ("Sherlock Homes"), and Meryl Streep ("The Iron Lady").

Some have taken a lot of heat for their cartoonish or just plain weird-sounding British accents, Dick Van Dyke ("Mary Poppins"), Kevin Costner ("Robin Hood: Prince of Thieves") and Keanu Reeves ("Bram Stoker's Dracula").

Some actors, such as Tom Hardy (“The Drop”) and Hugh Laurie (“House”), have American accents so good that people have no idea they are British.

Benedict Townsend, a London-based comedian and host of the “Scroll Deep” podcast, says there is one word that American actors playing characters with a British accent never get right. And no, it’s not the word “Schedule,” which British people pronounce the entire first 3 letters, and Americans boil down to 2. And it’s not “aluminum,” which British and American people seem to pronounce every stinking letter differently.

@benedicttown

The one word American actors aways get wrong when doing an English accent

What word do American actors always get wrong when they do British accents?

“There is one word that is a dead giveaway that an English character in a movie or a TV show is being played by an American. One word that always trips them up. And once you notice it, you can't stop noticing it,” Townsend says. “You would see this lot in ‘Game of Thrones’ and the word that would always trip them up was ‘daughter.’”

Townsend adds that when British people say “daughter,” they pronounce it like the word “door” or “door-tah.” Meanwhile, Americans, even when they are putting on a British accent, say it like “dah-ter.”

“So top tip if you are an actor trying to do an English accent, daughter like a door. Like you're opening a door,” Townsend says.



What word do British actors always get wrong when doing American accents?

Some American commenters returned the favor by sharing the word that British actors never get right when using American accents: “Anything.”

"I can always tell a Brit playing an American by the word anything. An American would say en-ee-thing. Brits say it ena-thing,” Dreaming_of_Gaea wrote. "The dead giveaway for English people playing Americans: ‘Anything.’ Brits always say ‘EH-nuh-thin,’” marliemagill added.

"I can always tell an actor is English playing an American when they say ‘anything.’ English people always say it like ‘enny-thin,’” mkmason wrote.



What is the cot-caught merger?

One commenter noted that the problem goes back to the cot-caught merger, when Americans in the western US and Canadians began to merge different sounds into one. People on the East Coast and in Britain pronounce them as different sounds.

“Depending on where you live, you might be thinking one of two things right now: Of course, ‘cot’ and ‘caught’ sound exactly the same! or There’s no way that ‘cot’ and ‘caught’ sound the same!” Laura McGrath writes at DoYouReadMe. “As a result, although the different spellings remain, the vowel sounds in the words cot/caught, nod/gnawed, stock/stalk are identical for some English speakers and not for others.”

American actors owe Townsend a debt of gratitude for pointing out the one thing that even the best can’t seem to get right. He should also give the commenters a tip of the cap for sharing the big word that British people have trouble with when doing an American accent. Now, if we could just get through to Ewan McGregor and tell him that even though he is fantastic in so many films, his American accent still needs a lot of work.

This article originally appeared last year.

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Resurfaced clip shows Cranberries singer Dolores O'Riordan's performing Fleetwood Mac cover

Who's ready for a Fleetwood snack?

@oldmansrock/Instagram

Truly a once in a lifetime talent.

When we think of badass, alt rock icons of the 90s, few are as singular and unique as Dolores O’Riordan, who gave The Cranberries its signature sound, and who was once described as having"the voice of a saint trapped in a glass harp.”

It wasn’t just that O’Riordan flawlessly blended traditional Celtic singing techniques like lilting and keening into rock music (which in itself is an amazing feat) but that her performances never compromised emotional authenticity for the sake of aesthetics. The result, as any fan will tell you, was something both ethereal and raw all at the same time.

So it should probably be of no surprise that in this resurfaced clip, presumably from the late 90s, O’Riordan’s stunning cover of Fleetwood Mac’s “Go Your Own Way” is every bit as magical. As @oldmansrock, the account that posted the video, wrote, “the way that Dolores could challenge the pitch but still stay on key, that is the mark of an accomplished singer.

It sounds dissonant compared to the manufactured material of today, where every tone is perfect, but hers is oh so human, and so very Irish! It is beautiful!”

But don’t just take their word for it. Watch:

If this had you wanting to pull up a Cranberries playlist on your Spotify to listen to for the rest of the day, you're not alone. Down in the comments, the renewed love for O’’Riordan was palpable.

“What sits deep with me is that no one sounds like her. Her voice is unmistakable. Whatever her take on a song/lyric? It was authentically, soul-touching Dolores.

“She was unbelievably talented and the cranberries are criminally underrated.”

“Her Irish vocal sweep ups are amazing.”

“She was just brilliant!!! Incredibly talented as well as a lovely and kind human being. I love and miss her. I don't know how anyone can have a bad word to say about this. I thought it was brilliant, both her live cover and studio cover. I wish people weren't so stubborn. I can accept covers no problem if the singer is talented enough, and she most certainly is. ❤️”

“A keening Irish queen. Her voice will always stir me.”

“An actual once in a generation talent”

“Also a master of the microphone. She knows exactly where the sweet spot is for every note.”

“She could melt your heart with that voice, or completely blow you away. Missed dearly, but never forgotten ❤️”

This cover would go on to be a part to the Cranberries’ third album, To The Faithful Departed, which was released in 1996 and became the band’s highest-charting album on the US Billboard 200, and was praised for its darker tone as well as its themes of grief and loss.

After O’Riordan died from drowning due to alcohol intoxication in January 2018, the Cranberries would disband in 2019, but they released their final album, In the End, that year. It was comprised of some of O'Riordan's unfinished demo tapes.

While O’Riordan met the same tragic fate that befalls many artists, especially those in the music industry, her spirit lives on in her art. Because she put so much of herself into her craft, even bite-sized clips of her performances, many years later, inspire those who listen to it. That’s something worth celebrating.

By the way, you can catch a full video of the cover below.

- YouTubewww.youtube.com

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Joy

Adorable Golden Retriever absolutely loses it when he runs into his vet at a bar

No one has ever been this excited to see their doctor.

@cosmo_andtheoddparents/TikTok

He wuvs his vet.

Not every dog might jump with joy after seeing their vet out in public. But for Cosmo the Golden Retriever, it was practically Christmas all over again when he spotted his own vet, Dr. Jones, at a brewery.

In an adorable clip posted to TikTok, we see Cosmo in pure, unadulterated bliss as he snuggles with an equally happy Dr. Jones, who, considering he’s still in his scrubs, might have just gotten out of work to grab a quick pint.

Watch:

@cosmo_andtheoddparents When you run into your vet in public #goldenretrieversoftiktok #vetlife #animallovers #petparents #goldenretriever #goldenretrievers #doglife #dogmom #dailyfluff #charlestondogs #doglover #charlestondog #brewerydog ♬ original sound - Cosmo

Ugh, the cuteness is too much to handle! People in the comments could barely contain their secondhand joy.

“He looked over like, “Mom, do you see who this is?” one person wrote, while another said, “What in the Hallmark movie? Adorable!!”

One person even joked, “Did we all check the vet’s hand for a wedding ring? (Said as a married woman. Looking out for you all, or something.)”

According to Hannah Dweikat, Cosmo’s owner, the two actually share quite a history. She tells Upworthy that when Cosmo was but a wee pup, he “gave a scare” after eating a Sago Palm seed, which are highly toxic to dogs, from a plant in their backyard, which of course resulted in him being rushed to the animal hospital and staying there over the weekend.

While that’s every pet owner’s worst nightmare, and certainly a scary situation for the poor fur baby, Dweikat says that “the calm and patient demeanor” of Dr. Jones and his staff put Cosmo at ease. And because of this, “Cosmo has always loved going to see his friends—especially because they give him lots of treats and snuggles.”

Cosmo and Dr. Jones’ buddyship has also blossomed thanks to proximity, as Dweikat only lives down the street from the clinic. “Which means we get to see Dr. Jones and his staff out in public at times and Cosmo takes every chance he can get to say hi,” she explains. This time, however, she was able to capture it all on video. Yay for us!

What makes a good vet?

While not every vet, however gifted, will be able to elicit this type of reaction from their patients, having a calming presence like Dr. Jones is certainly a good sign for pet owners to be on the lookout for when shopping around for their own vet. But that’s not the only quality a good vet needs. According to Saint Matthews University, a vet also needs to have high stamina (both physically and mentally), as well as an ability to tolerate unpleasant situations (you can’t faint at the sight of blood or vomit), a high level of emotional intelligence (maybe all doctors should possess this skill, but especially those who work with animals), adaptability, a sense of enthusiasm, and finally, excellent communication skills.

Dr. Jones seems to have these attributes in spades, and his patients clearly love him for it. None so much as Cosmo, obviously.

By the way, if you’re in need of even more content featuring this precious pup, you can follow Cosmo on both TikTok and Instagram.

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A poet wrote about meeting her younger self for coffee and launched cathartic viral trend

Women are creating healing "I met my younger self for coffee" poems as they reflect on how far they've come.

Photo credit: Canva

If you could meet your younger self for coffee, what would you say?

Life is complex and our feelings about our lives even moreso, which is why we humans so often turn to art as a means of processing it all. Poetry in particular has the power to distill complexity into a beautifully simple form, allowing us to succinctly express feelings that are difficult to describe. As Robert Frost wrote, "Poetry is when an emotion has found its thought and the thought has found words," and a skilled poet can help us all find words for our own thoughts and emotions.

A poem by Jennae Cecelia from her upcoming book "Deep in My Feels" has kicked off a viral wave of poetic expression as women reflect on how they've grown and changed since they were younger. Cecelia's poem begins, "i met my younger self for coffee at 10:15," and goes on to describe a lovely, compassionate interaction with her younger self, all while contrasting that younger self with the woman she has become.

People loved the poem so much they used it as inspiration for their own "meeting my younger self for coffee" writing exercises, and the various iterations, at once so personal yet universal, have taken TikTok and Instagram by storm. Some are just written on blank backgrounds as images. Others are videos with the poem overlaid and music in the background.

But what they share in common is the sentiment of wanting to let our younger selves know it was going to be okay. That life is hard but there are good things coming around the corner. That whatever she's feeling or going through now will someday just be a memory.

Some poems have come from women who are still young but fully adult now, speaking to their teen selves.

@jasbethany_

I’d do anything to talk to my 15 year old self 🥲 #nostalgia #coffee #youngerself

Others come from moms in the thick of parenting, reassuring their younger selves that their dreams of having a family have come true, while others show that they took a different path than they planned and it turned out fine.

@katrice_taylor

🤎 #imetmyoungerselfforcoffee #momtok #momsoftiktok #blackmomsoftiktok

The trend is moving people to tears, offering hope to people who are still in those uncertain younger self years, when the possibilities of life seem endless and yet so much feels impossible. Many are finding solace in seeing people's before and after stories, as they serve as a reminder that life is malleable, that the future isn't set in stone, that people can endure and overcome.

@puffy817

Why did this trend heal a little bit in me while I wrote it IB: @Jennae Cecelia Poetry #coffeewithmyyoungerself #parati

Many resonate with the message that whatever struggles we're dealing with now we likely won't be in the future. And, of course, there will always be new struggles we're dealing with but with age and experience we hopefully learn about our own strength to endure. We also hopefully still have dreams to catch.

Cecelia says she is glad that her poem has inspired so many people to create their own versions of it, adding a rightful request to be credited for her work. She shares that the poem is part of a new collection of poetry that she describes as "a dream come true." Her previous poetry books have been self-published, but for this book she landed a deal with a publisher and is thrilled by the idea of having her book available in bookstores and not just online.

"This book is personal" Cecelia says. "It’s a reflection of love, loss, growth, and all the emotions we’re sometimes afraid to name. It’s a reminder that vulnerability isn’t just okay—it’s necessary. Inside, you’ll find poems that sit with you in life’s highs and lows, including the one about, 'meeting your younger self for coffee'—a favorite in the collection."

You can find "Deep in My Feels" for pre-order on Amazon and you can learn more about Cecelia and her work at jennaececelia.com.

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'Master' pediatric therapist shares trick to stop your kid's 'broken record' questions

Some kids won't take no for an answer.

via Canva/Photos

A parent has to tell their child no in the supermarket.

Anyone who has ever been to the grocery store with a 4-year-old knows kids can ask the same question countless times without hesitation. They ask for a candy bar, and you say no. Three minutes later, down the canned veggies aisle, they ask for a candy bar, and you say no. Two minutes later, you’re checking out the steaks, and they ask again, and you say no.

The repetitive questions can be annoying and make you feel like you’re not getting through to your kid. You may also secretly fear that this questioning will never end, and they will one day be teenagers asking, “Dad, can you get me a candy bar?” a dozen times a day. Fear not. This usually subsides with age, but if you have a young child and want to stop it now, “Master” Tommy, a pediatric therapist, has a strategy you can use.

Tommy is the father of two and has worked with children, especially those admitted to in-patient treatment, for “many years.” He uses the term "Master" to describe himself because he has a Master's degree. If those with doctorates are called "Doctors," why shouldn't he be a "Master"?

In a viral Instagram post, a mother asked Tommy a big question: What do I do when my child keeps asking for something “relentlessly,” and I’ve already said “no?”


How do I stop my child from asking the same question over and over again?

“A simple point would be maintain your composure remain calm,” Tommy says. “If you yell at them or change your emotion, then the kid is more likely to believe that you can change your decision. We like to call it the Broken Record Technique, where you just repeat yourself over and over again the same way without escalating your tone of voice. So that they know no matter how they act or respond, the answer is still going to be no.”

It’s interesting that young children will keep asking the question if they feel there is a change in your emotions. They think that if you keep getting angrier, eventually, they can wear you down, and you’ll say “yes.” It’s a brilliant but infuriating strategy. "So, if they can change my emotion, they think they can change my decision?" the mother asked, and Tommy affirmed.

Many people in the comments added that they have a phrase that helps reduce repetitive questioning from their children. “‘Asked and answered’ is what we say in my home. Consistency is key,” a parent shared. “‘Asked and answered’ is what I would say to my kids. The first time, they kept asking, but after a few days, I only had to respond with it once or twice.”


A commenter asked whether it was okay for parents to walk away from their kids or ignore them if they continue to ask the same question. “It is more effective to address concerns through open communication rather than raising one's voice or making threats,” Tommy answered. “Changing the subject can be a useful strategy, as can reminding individuals of your previous responses. However, walking away may be perceived as checking out from them. They may be seeking affirmation to feel more secure.”

Why is it important for parents to set boundaries?

Some parents may have a hard time setting firm boundaries and give in from time to time when their children ask the same question repeatedly. Parents who do so to keep their children happy should know that it causes them a lot of distress in the long run because they will feel compelled to control situations. Parent educator Janet Lansbury has seen firsthand the changes that happen when parents begin to set boundaries with their children. “Formerly clingy and demanding children are suddenly able to stop trying to control every situation with parents or peers. They are able to focus on play, socialize with their peers, participate in snack time, loosen up enough to laugh and express joy. This is freedom,” Lansbury says, according to The Parent Hood.

If your child pesters you with the same question repeatedly, it may be frustrating and hard to keep calm. However, knowing that if you can hold it together and stand your ground, there’s a good chance the questions will end. That’ll make things peaceful for you and your child, who can relax knowing they don't have to worry about controlling the situation.

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